Hello Silky SEO Success: 29% Organic Traffic Boost, 57% More Leads, and 30% Revenue Growth

Hello Silky is a dynamic online retailer specializing in premium silk pillowcases and beauty products. As a niche market leader, the company sought to enhance its online visibility, attract a broader audience, and drive higher organic traffic to its e-commerce platform. They partnered with SkylarkSEO to optimize their website’s SEO performance and achieve these goals.

1. Hello Silky faced low organic traffic despite having high-quality products. Their website was not ranking well for competitive keywords in the beauty and personal care sector.
2. Hello Silky’s website had a limited number of high-quality backlinks, affecting its authority and ranking potential.
3. The website had technical SEO issues such as slow page load times, broken links, and a non-optimized site structure, which affected user experience and search engine crawling.

1. SkylarkSEO conducted a thorough SEO audit to identify areas for improvement. We implemented a comprehensive keyword strategy focusing on high-volume, relevant search terms like “silk pillowcases,” “luxury silk beauty products,” and “best silk pillowcase for skin.”
2. We optimized meta tags, headers, and product descriptions with targeted keywords. Additionally, we developed a content marketing plan for high-quality blog posts addressing customer needs.
3. We implemented a strong link-building strategy to boost the website’s authority. This included outreach to relevant blogs, securing guest posts, and building industry partnerships for high-quality backlinks.
4. We optimized site speed, fixed broken links, and improved site navigation to enhance user experience and search engine rankings. This involved optimizing images, leveraging browser caching, minimizing CSS and JavaScript files, setting up proper 301 redirects, and restructuring the site’s navigation.

• 29% Increase in Organic Users
• 57% Increase in Organic Leads
• 30% Increase in Revenue
• Improved Search Engine Rankings