At Skylark SEO, we build an ROI-focused PPC campaign, conduct keyword research, and create detailed reports that are reseller-ready. Our white-label PPC services do not settle for a one-size-fits-all approach; rather, they focus on a client-centric approach, to ensure that every campaign is tailored to per client’s needs and budget.
“They have skillfully mastered the art of keeping clients informed, making complex SEO projects accessible and understandable.”
Review from Clutch.co
“They have skillfully mastered the art of keeping clients informed, making complex SEO projects accessible and understandable.”
Review from Clutch.co
With Skylark SEO white-label PPC services, you can cater to clients who wish to leverage the PPC ads channel alongside SEO and other social media marketing services. Our white-label PPC services include advertisements from a wide range of platforms, including Google Ads, Facebook Ads, YouTube Ads, etc.
We provide a dedicated PPC team that includes account auditors, PPC ad specialists, copywriters, and designers. Everyone works towards one goal to make your client’s ads perform well and drive organic traffic.
As a part of our PPC services, we never jump to creating strategies and campaigns. We first dive headfirst into understanding the gaps in the existing PPC campaigns, the performance of competitors’ ads, and the expectations of the target audience. Based on the insights extracted from our detailed analysis, we create campaigns that not only work but address your user’s needs.
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Shopping ads, also called Product Listing Ads (PLAs) are specifically used by eCommerce businesses. These ads need to be optimized to encourage the users to click, and the product image, price, and details need to be strategically displayed.
Our team takes care of the entire PPC campaign setup and management process, ensuring that every aspect aligns with your client’s business goals. We handle everything from audience research and campaign structuring to ad placement and performance tracking.
Our team uses Google Ads or other search engine marketing platforms to identify keywords that become a part of the PPC campaigns. We choose the keywords and create a list on the basis of search intent, keyword length, and keyword match type.
Our team of expert copywriters crafts engaging and persuasive ad creatives that attract clicks and drive action. We align the landing pages with the PPC ads to limit distractions and ensure the user lands on the exact destination implied by the ad.
We strategically manage the bids because bidding is not just about winning the auction. We are aware of different strategies, like target CPA and target RoAS, that help in smartly placing the bids that maximize ad placement without using up a major chunk of the advertising budget.
We provide detailed insights into campaign performance, including metrics such as click-through rates, cost-per-acquisition, and overall ROI. Our reports are white-labeled and customized to reflect your agency’s branding. You can showcase the results to clients without any additional effort.
You will successfully onboard a business that needs expert PPC services, and gather all the essential information, like the challenges they faced, goals and KPIs to meet, target audience, and their budget.
Your team can connect with the assigned dedicated account manager and share all the details. The details will be passed on to the expert PPC team who will work on creating a custom PPC strategy tailored to your client’s needs.
Our team handles and manages all aspects of PPC campaigns, from ideation to execution. We take charge of conducting keyword research, ad copy creation and design, bidding strategy, landing page creation and optimization, and audience targeting. In brief, we take the responsibility to ensure the PPC campaign is a success.
With our comprehensive monitoring and reporting tools, like Google Analytics, Tag Manager, and Google Ads Manager, we provide you with white-labelled reports with your agency’s branding. You can present the results to your client under your brand name.
When an agency lacks in-house expertise, it is suggested to hire a team of experts to work like your extended hand. Agencies can do that through staff augmentation or outsourcing; white-label SEO services are better because it is a complete, turnkey solution where an experienced team manages everything from strategy to execution under your agency’s brand name.
Businesses prefer to work with agencies that provide a wide range of services under one roof, and as a start-up or small business, it might be difficult for you to extend your services due to limited resources. A white-label PPC agency can assist you in extending your portfolio of services and building high-converting and ROI-focused PPC campaigns that maximize conversions and deliver results instantly.
In an effort to offer a wide range of services, agencies may sometimes lose focus on their core expertise, compromising the quality of their primary offerings. If your agency specializes in branding, content marketing, or social media marketing, hiring a white-label PPC firm helps you stay focused on your strengths while still serving PPC services to clients who want immediate visibility, traffic, and conversion.
Even if your agency has an in-house team, managing multiple projects can be overwhelming for the team, and sometimes, it means working for extended hours. Remove the burden of overtime from your in-house team by shifting some projects to a white-label PPC firm, like Skylark SEO. With this arrangement, your team can focus on valuable tasks and priority clients, while the white-label PPC team can meet the other requirements. With our expertise and experience, you can rest assured that we will deliver high-quality work to your clients.
An in-house team hiring entails various direct and indirect costs that can exhaust the profit margins. From giving the employees salaries and benefits to providing them with software and training, building an in-house team requires substantial financial investment. By contrast, white-label PPC services eliminate these overheads, allowing agencies to scale their services cost-effectively while maintaining profitability.
Our experts use negative keywords to prevent your ads from showing for irrelevant and unprofitable searches. The use of negative keywords ensures your ads reach users with the purchase intent.
In Google Ads, the ads are targeted to users in the same physical location as yours. For location-based services, it is to change the location so the ads target the users who regularly or live in the target location.
With our white-label Google Ads services, we can assist in automating the bidding process with a smart bidding feature. As per the requirement, we can also blend automated bidding with manual processes to ensure greater control over bid adjustments.
Search is not an effective channel for every product or service. That’s why our experts understand the market and its needs and effectively choose a strategy that drives traffic for the product, like a content marketing strategy.
While devoting the entire focus to creating a top-notch PPC campaign, some forget the landing page where the user lands after clicking on the ad. However, at Skylark SEO, we optimize every step, and landing page optimization is essential because Google determines the quality of the ad campaign by analyzing the landing page.
As a part of our white-label PPC services, we give your clients a free PPC audit service where our experts thoroughly analyze the existing PPC campaigns. This analysis helps in understanding the gaps that caused the campaign to perform poorly.
Our expert white-label pay-per-click team has expertise across different platforms, like Search, Display, YouTube, Shopping, and Social Media. We design campaigns tailored to each platform that maximize ad spend efficiency.
We will manage PPC campaigns end-to-end, from keyword research to ad development to continuous optimization. PPC is not set and forget; our auditors and specialists have their hands on new optimization happening every week.
Our team is available 24x7. Regardless of the time zone, the experts from our team will be available at your and your client’s convenience to resolve any queries or issues.
CEO
We had a great experience with SkylarkSEO. Their team was professional, knowledgeable, and attentive. They tailored an SEO strategy that boosted our website traffic and search engine rankings in just a few months. SkylarkSEO’s transparent communication and dedication set them apart. We highly recommend their services. Thank you, SkylarkSEO!
CEO
SkylarkSEO transformed our online presence with their PPC services. Their expertise and attention to detail resulted in immediate improvements in our ad performance and ROI. We saw a significant increase in leads and conversions. Highly recommend their professional and results-driven approach!
CEO
We are extremely grateful for the exceptional service provided by SkylarkSEO. Their expertise in SEO has had a transformative impact on our business. From the very beginning, they have been responsive, professional, and committed to our success. Our website’s performance has improved dramatically, and we’ve seen a substantial increase in inquiries and sales. Thank you, SkylarkSEO, for helping us reach new heights!
Maximize your digital potential with Skylark SEO’s digital marketing solutions. Make the first step towards improving your online visibility by getting in touch with us to receive your free SEO quote.
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