{"id":10264,"date":"2026-06-29T04:45:55","date_gmt":"2026-06-29T04:45:55","guid":{"rendered":"https:\/\/skylarkseo.com\/au\/?page_id=10264"},"modified":"2026-06-29T04:47:29","modified_gmt":"2026-06-29T04:47:29","slug":"ppc-packages","status":"publish","type":"page","link":"https:\/\/skylarkseo.com\/au\/ppc-packages\/","title":{"rendered":"PPC Packages"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10264\" class=\"elementor elementor-10264\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ca36b1 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"7ca36b1\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b06cc3b\" data-id=\"b06cc3b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0aa213 elementor-widget elementor-widget-elementskit-heading\" data-id=\"a0aa213\" data-element_type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_center   ekit_heading_tablet-   ekit_heading_mobile-\"><h1 class=\"ekit-heading--title elementskit-section-title \">PPC Packages Australia<\/h1><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-0da432c e-flex e-con-boxed e-con e-parent\" data-id=\"0da432c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6021cc8 elementor-widget elementor-widget-html\" data-id=\"6021cc8\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- ===================================================================\r\n     SKYLARK SEO \u2014 PPC PACKAGES AUSTRALIA  (SEO-optimised)\r\n     Brand colours from logo:  Indigo #1A195F  +  Pink #F5426A\r\n     Target keywords (placed in headings + body copy, naturally):\r\n        \u2022 PPC Packages Australia\r\n        \u2022 PPC Pricing Australia\r\n        \u2022 PPC Cost Australia\r\n     Self-contained: plain HTML + CSS, no JavaScript. Scoped under .sk-ppc.\r\n     Replace the Buy Now + consultation links (href) with your real URLs.\r\n=================================================================== -->\r\n\r\n<section class=\"sk-ppc\" id=\"ppc-packages-australia\" aria-labelledby=\"sk-ppc-title\">\r\n  <style>\r\n    @import url('https:\/\/fonts.googleapis.com\/css2?family=Space+Grotesk:wght@500;600;700&family=Inter:wght@400;500;600&display=swap');\r\n\r\n    .sk-ppc{\r\n      --ink:#1A195F;          \/* brand indigo (logo text)  *\/\r\n      --indigo-2:#2E2C8C;     \/* lighter indigo for depth  *\/\r\n      --slate:#5E5D85;        \/* muted body text           *\/\r\n      --pink:#F5426A;         \/* brand pink (logo mark)    *\/\r\n      --pink-2:#FF6E8C;       \/* lighter pink for gradient *\/\r\n      --pink-soft:#FCE7EC;    \/* pink tint                 *\/\r\n      --line:#E7E7F2;         \/* hairline borders          *\/\r\n      --tint:#F3F3FB;         \/* tinted strips             *\/\r\n      --bg:#F6F6FC;           \/* section background        *\/\r\n      --card:#FFFFFF;\r\n      --body:#3C3B60;         \/* list text                 *\/\r\n      --check:url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 20 20'%3E%3Ccircle cx='10' cy='10' r='10' fill='%23ECEBF6'\/%3E%3Cpath d='M5.8 10.2l2.6 2.6 5-5.4' fill='none' stroke='%231A195F' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'\/%3E%3C\/svg%3E\");\r\n\r\n      box-sizing:border-box;\r\n      background:\r\n        radial-gradient(1100px 440px at 50% -170px, #ECEBFA 0%, rgba(236,235,250,0) 70%),\r\n        var(--bg);\r\n      font-family:'Inter',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;\r\n      color:var(--ink);\r\n      padding:72px 18px 88px;\r\n      line-height:1.5;\r\n      -webkit-font-smoothing:antialiased;\r\n    }\r\n    .sk-ppc *{box-sizing:border-box;}\r\n    .sk-ppc__wrap{max-width:1180px;margin:0 auto;}\r\n\r\n    \/* ---------- header ---------- *\/\r\n    .sk-ppc__eyebrow{\r\n      display:inline-flex;align-items:center;gap:8px;\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;\r\n      font-size:12px;letter-spacing:.22em;text-transform:uppercase;\r\n      color:var(--pink);margin:0 0 14px;\r\n    }\r\n    .sk-ppc__eyebrow::before{\r\n      content:\"\";width:26px;height:2px;border-radius:2px;\r\n      background:linear-gradient(90deg,var(--pink),var(--ink));\r\n    }\r\n    .sk-ppc__title{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:700;\r\n      font-size:clamp(28px,4.4vw,46px);line-height:1.08;\r\n      letter-spacing:-.02em;margin:0 0 16px;max-width:20ch;color:var(--ink);\r\n    }\r\n    .sk-ppc__title span{color:var(--pink);}\r\n    .sk-ppc__lead{color:var(--slate);font-size:16.5px;max-width:64ch;margin:0;}\r\n\r\n    \/* ---------- grid ---------- *\/\r\n    .sk-ppc__grid{\r\n      display:grid;gap:24px;margin-top:52px;\r\n      grid-template-columns:repeat(3,1fr);align-items:start;\r\n    }\r\n    @media(max-width:992px){\r\n      .sk-ppc__grid{grid-template-columns:1fr;max-width:540px;margin-inline:auto;}\r\n      .sk-card--featured{transform:none !important;}\r\n    }\r\n\r\n    \/* ---------- card ---------- *\/\r\n    .sk-card{\r\n      position:relative;background:var(--card);border:1px solid var(--line);\r\n      border-radius:20px;overflow:hidden;\r\n      box-shadow:0 1px 2px rgba(26,25,95,.04),0 18px 40px -28px rgba(26,25,95,.28);\r\n      transition:transform .25s ease,box-shadow .25s ease;\r\n    }\r\n    .sk-card:hover{transform:translateY(-4px);box-shadow:0 24px 60px -30px rgba(26,25,95,.45);}\r\n    .sk-card--featured{\r\n      border-color:transparent;\r\n      box-shadow:0 1px 2px rgba(26,25,95,.06),0 30px 70px -30px rgba(245,66,106,.5);\r\n    }\r\n    @media(min-width:993px){\r\n      .sk-card--featured{transform:translateY(-14px) scale(1.015);}\r\n      .sk-card--featured:hover{transform:translateY(-20px) scale(1.015);}\r\n    }\r\n    .sk-card--featured::before{\r\n      content:\"\";position:absolute;inset:0;border-radius:20px;padding:1.6px;\r\n      background:linear-gradient(135deg,var(--pink),var(--ink));\r\n      -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);\r\n      -webkit-mask-composite:xor;mask-composite:exclude;pointer-events:none;\r\n    }\r\n    .sk-badge{\r\n      position:absolute;top:18px;right:18px;z-index:2;\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:11px;\r\n      letter-spacing:.12em;text-transform:uppercase;color:#fff;\r\n      background:linear-gradient(135deg,var(--pink),var(--pink-2));\r\n      padding:6px 12px;border-radius:999px;\r\n      box-shadow:0 8px 18px -8px rgba(245,66,106,.85);\r\n    }\r\n\r\n    .sk-card__head{padding:34px 28px 28px;text-align:center;}\r\n    .sk-alt{display:flex;justify-content:center;align-items:flex-end;gap:5px;height:34px;margin-bottom:18px;}\r\n    .sk-alt i{width:9px;border-radius:3px;background:var(--line);display:block;}\r\n    .sk-alt i:nth-child(1){height:13px;}\r\n    .sk-alt i:nth-child(2){height:22px;}\r\n    .sk-alt i:nth-child(3){height:31px;}\r\n    .sk-card[data-tier=\"bronze\"] .sk-alt i:nth-child(1){background:var(--pink);}\r\n    .sk-card[data-tier=\"silver\"] .sk-alt i:nth-child(1),\r\n    .sk-card[data-tier=\"silver\"] .sk-alt i:nth-child(2){background:var(--pink);}\r\n    .sk-card[data-tier=\"gold\"] .sk-alt i{background:var(--pink);}\r\n\r\n    .sk-card__tier{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:14px;\r\n      letter-spacing:.26em;text-transform:uppercase;color:var(--slate);margin:0 0 12px;\r\n    }\r\n    .sk-card__price{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:700;\r\n      font-size:46px;line-height:1;color:var(--pink);letter-spacing:-.02em;\r\n      display:flex;align-items:flex-start;justify-content:center;gap:3px;\r\n    }\r\n    .sk-card__price sup{font-size:22px;font-weight:600;margin-top:6px;}\r\n    .sk-card__per{display:block;color:var(--slate);font-size:13px;margin-top:8px;}\r\n\r\n    .sk-btn{\r\n      display:block;width:100%;margin-top:24px;text-align:center;\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:14px;\r\n      letter-spacing:.12em;text-transform:uppercase;text-decoration:none;\r\n      padding:14px 20px;border-radius:12px;cursor:pointer;\r\n      border:1.5px solid var(--ink);color:var(--ink);background:#fff;\r\n      transition:background .2s ease,color .2s ease,box-shadow .2s ease,transform .15s ease;\r\n    }\r\n    .sk-btn:hover{background:var(--tint);}\r\n    .sk-btn:active{transform:translateY(1px);}\r\n    .sk-btn--solid{\r\n      border-color:transparent;color:#fff;\r\n      background:linear-gradient(135deg,var(--pink),var(--pink-2));\r\n      box-shadow:0 14px 26px -12px rgba(245,66,106,.85);\r\n    }\r\n    .sk-btn--solid:hover{background:linear-gradient(135deg,#ff4f74,var(--pink-2));}\r\n    .sk-btn:focus-visible{outline:3px solid rgba(245,66,106,.45);outline-offset:2px;}\r\n\r\n    .sk-band{\r\n      background:var(--tint);border-top:1px solid var(--line);border-bottom:1px solid var(--line);\r\n      padding:14px 28px;text-align:center;\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:13px;\r\n      letter-spacing:.06em;text-transform:uppercase;color:var(--ink);\r\n    }\r\n    .sk-band b{color:var(--pink);}\r\n\r\n    .sk-card__body{padding:8px 28px 32px;}\r\n    .sk-sec{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:11.5px;\r\n      letter-spacing:.16em;text-transform:uppercase;color:var(--slate);\r\n      padding:22px 0 4px;margin-top:8px;border-top:1px solid var(--line);\r\n    }\r\n    .sk-card__body > .sk-sec:first-child{border-top:none;padding-top:14px;}\r\n    .sk-list{list-style:none;margin:10px 0 4px;padding:0;}\r\n    .sk-list li{position:relative;padding:7px 0 7px 30px;font-size:14.5px;color:var(--body);}\r\n    .sk-list li::before{\r\n      content:\"\";position:absolute;left:0;top:8px;width:18px;height:18px;\r\n      background:var(--check) no-repeat center\/contain;\r\n    }\r\n    .sk-list li b{color:var(--ink);font-weight:600;}\r\n    .sk-list small{color:var(--slate);}\r\n\r\n    \/* consult CTA *\/\r\n    .sk-consult{\r\n      margin-top:56px;border-radius:24px;overflow:hidden;\r\n      background:linear-gradient(120deg,var(--ink) 0%,var(--indigo-2) 78%,#3b2d8f 140%);\r\n      color:#fff;padding:42px clamp(24px,5vw,56px);\r\n      display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:26px;\r\n      box-shadow:0 30px 70px -36px rgba(26,25,95,.75);\r\n    }\r\n    .sk-consult h3{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:700;\r\n      font-size:clamp(22px,3vw,30px);line-height:1.15;margin:0 0 8px;letter-spacing:-.01em;\r\n    }\r\n    .sk-consult p{margin:0;color:#CFCEEA;font-size:15.5px;max-width:48ch;}\r\n    .sk-consult .sk-btn{\r\n      width:auto;white-space:nowrap;border:none;color:#fff;margin:0;\r\n      background:linear-gradient(135deg,var(--pink),var(--pink-2));\r\n      box-shadow:0 16px 30px -12px rgba(245,66,106,.75);\r\n    }\r\n    .sk-consult .sk-btn:hover{filter:brightness(1.06);background:linear-gradient(135deg,var(--pink),var(--pink-2));}\r\n    @media(max-width:560px){.sk-consult .sk-btn{width:100%;}}\r\n\r\n    \/* PPC cost explainer (SEO block) *\/\r\n    .sk-cost{margin-top:46px;max-width:760px;}\r\n    .sk-cost h3{\r\n      font-family:'Space Grotesk',sans-serif;font-weight:700;color:var(--ink);\r\n      font-size:clamp(20px,2.6vw,26px);line-height:1.2;margin:0 0 12px;letter-spacing:-.01em;\r\n    }\r\n    .sk-cost p{color:var(--slate);font-size:15.5px;margin:0 0 12px;}\r\n    .sk-cost b{color:var(--ink);}\r\n\r\n    @media (prefers-reduced-motion:reduce){.sk-card,.sk-btn{transition:none;}}\r\n  <\/style>\r\n\r\n  <div class=\"sk-ppc__wrap\">\r\n\r\n    <!-- ============ HEADER (keywords in eyebrow, H1, lead) ============ -->\r\n    <header>\r\n      <p class=\"sk-ppc__eyebrow\">PPC Packages Australia<\/p>\r\n      <h2 class=\"sk-ppc__title\" id=\"sk-ppc-title\">Affordable PPC Packages in Australia <span>for Your Business<\/span><\/h2>\r\n      <p class=\"sk-ppc__lead\">Transparent PPC pricing in Australia for small, medium and large businesses. Every plan below is tailor-made to suit your budget and goals \u2014 compare the PPC cost for each tier and pick the package that drives the most qualified traffic to your website.<\/p>\r\n    <\/header>\r\n\r\n    <!-- ============ CARDS ============ -->\r\n    <div class=\"sk-ppc__grid\">\r\n\r\n      <!-- ===== BRONZE ===== -->\r\n      <article class=\"sk-card\" data-tier=\"bronze\">\r\n        <div class=\"sk-card__head\">\r\n          <div class=\"sk-alt\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><\/div>\r\n          <p class=\"sk-card__tier\">Bronze<\/p>\r\n          <div class=\"sk-card__price\"><sup>$<\/sup>499<\/div>\r\n          <span class=\"sk-card__per\">Management fee \/ month<\/span>\r\n          <a class=\"sk-btn\" href=\"https:\/\/skylarkseo.com\/contact-us\/\">Buy Now<\/a>\r\n        <\/div>\r\n        <div class=\"sk-band\"><b>$0 \u2013 $1,500<\/b> PPC Monthly Spend<\/div>\r\n        <div class=\"sk-card__body\">\r\n          <ul class=\"sk-list\">\r\n            <li><b>$399<\/b> Initial Campaign Setup Fee<\/li>\r\n            <li><b>1<\/b> Account Handling<\/li>\r\n            <li><b>$299<\/b> Monthly Maintenance Fee<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">PPC Advertising Networks<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Google Ads Network<\/li>\r\n            <li>Google Search Network <small>(reach people searching in the Google search bar)<\/small><\/li>\r\n            <li>Google Display Network <small>(reach people on industry websites, blogs, videos, etc.)<\/small><\/li>\r\n            <li>Google Remarketing <small>(reach people who visited your website previously)<\/small><\/li>\r\n            <li>If applicable, Google Product Listing Ads \/ PLAs <small>(requires Google Merchant Account)<\/small><\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Initial Analysis &amp; Setup<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Website review &amp; ongoing consulting for PPC success<\/li>\r\n            <li>If applicable, a complete analysis of your PPC advertising history<\/li>\r\n            <li>Set initial expectations and specific goals<\/li>\r\n            <li>Design and build proper campaigns for Search, Display &amp; Remarketing<\/li>\r\n            <li>Entire campaign optimization \u2014 highly structured, targeted campaigns<\/li>\r\n            <li>Comprehensive keyword research and selection<\/li>\r\n            <li>Build and implement a comprehensive negative keyword list<\/li>\r\n            <li>Proper keyword categorization, match types &amp; ad group development<\/li>\r\n            <li>Creative &amp; effective ad copy \u2014 multiple ads per ad group for testing<\/li>\r\n            <li>Landing page optimization suggestions<\/li>\r\n            <li>Call to Action (CTA) optimization suggestions<\/li>\r\n            <li>Ad scheduling and geographical targeting<\/li>\r\n            <li>Integrate Location, Social, Call &amp; Sitelink extensions as needed<\/li>\r\n            <li>Mobile ads &amp; bid optimization* <small>(if website is mobile responsive)<\/small><\/li>\r\n            <li>Conversion tracking &amp; remarketing code installation<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Ongoing Account Management<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>A dedicated account executive for questions, concerns &amp; ideas<\/li>\r\n            <li>Ongoing PPC strategy development<\/li>\r\n            <li>Continual bid &amp; position monitoring to achieve desired results<\/li>\r\n            <li>Ongoing keyword performance analysis, additions &amp; deletions<\/li>\r\n            <li>Ongoing competitor tracking with auction analysis<\/li>\r\n            <li>Ongoing ad copy analysis and testing<\/li>\r\n            <li>Continued conversion tracking analysis<\/li>\r\n            <li>Work to increase conversion rates, CTR &amp; quality scores<\/li>\r\n            <li>Competitor tracking, research and benchmarking<\/li>\r\n            <li>A\/B landing page &amp; CTA split testing<\/li>\r\n            <li>Work to lower CPA (cost per acquisition)<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Reporting<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Fortnightly campaign report<\/li>\r\n            <li>Campaign | Ad Group | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR<\/li>\r\n            <li>Conversions | Conv. Rate | Cost Per Conversion<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- ===== SILVER (featured) ===== -->\r\n      <article class=\"sk-card sk-card--featured\" data-tier=\"silver\">\r\n        <span class=\"sk-badge\">Most Popular<\/span>\r\n        <div class=\"sk-card__head\">\r\n          <div class=\"sk-alt\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><\/div>\r\n          <p class=\"sk-card__tier\">Silver<\/p>\r\n          <div class=\"sk-card__price\"><sup>$<\/sup>999<\/div>\r\n          <span class=\"sk-card__per\">Management fee \/ month<\/span>\r\n          <a class=\"sk-btn sk-btn--solid\" href=\"https:\/\/skylarkseo.com\/contact-us\/\">Buy Now<\/a>\r\n        <\/div>\r\n        <div class=\"sk-band\"><b>$4K \u2013 $7K<\/b> PPC Monthly Spend<\/div>\r\n        <div class=\"sk-card__body\">\r\n          <ul class=\"sk-list\">\r\n            <li><b>$399<\/b> Initial Campaign Setup Fee<\/li>\r\n            <li><b>5 \u2013 10<\/b> Account Handling<\/li>\r\n            <li><b>20%<\/b> Monthly Maintenance Fee<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">PPC Advertising Networks<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Google Ads Network<\/li>\r\n            <li>Google Search Network <small>(reach people searching in the Google search bar)<\/small><\/li>\r\n            <li>Google Display Network <small>(reach people on industry websites, blogs, videos, etc.)<\/small><\/li>\r\n            <li>Google Remarketing <small>(reach people who visited your website previously)<\/small><\/li>\r\n            <li>If applicable, Google Product Listing Ads \/ PLAs <small>(requires Google Merchant Account)<\/small><\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Initial Analysis &amp; Setup<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Website review &amp; ongoing consulting for PPC success<\/li>\r\n            <li>If applicable, a complete analysis of your PPC advertising history<\/li>\r\n            <li>Set initial expectations and specific goals<\/li>\r\n            <li>Design and build proper campaigns for Search, Display &amp; Remarketing<\/li>\r\n            <li>Entire campaign optimization \u2014 highly structured, targeted campaigns<\/li>\r\n            <li>Comprehensive keyword research and selection<\/li>\r\n            <li>Build and implement a comprehensive negative keyword list<\/li>\r\n            <li>Proper keyword categorization, match types &amp; ad group development<\/li>\r\n            <li>Creative &amp; effective ad copy \u2014 multiple ads per ad group for testing<\/li>\r\n            <li>Landing page optimization suggestions<\/li>\r\n            <li>Call to Action (CTA) optimization suggestions<\/li>\r\n            <li>Ad scheduling and geographical targeting<\/li>\r\n            <li>Integrate Location, Social, Call &amp; Sitelink extensions as needed<\/li>\r\n            <li>Mobile ads &amp; bid optimization* <small>(if website is mobile responsive)<\/small><\/li>\r\n            <li>Conversion tracking &amp; remarketing code installation<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Ongoing Account Management<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>A dedicated account executive for questions, concerns &amp; ideas<\/li>\r\n            <li>Ongoing PPC strategy development<\/li>\r\n            <li>Continual bid &amp; position monitoring to achieve desired results<\/li>\r\n            <li>Ongoing keyword performance analysis, additions &amp; deletions<\/li>\r\n            <li>Ongoing competitor tracking with auction analysis<\/li>\r\n            <li>Ongoing ad copy analysis and testing<\/li>\r\n            <li>Continued conversion tracking analysis<\/li>\r\n            <li>Work to increase conversion rates, CTR &amp; quality scores<\/li>\r\n            <li>Competitor tracking, research and benchmarking<\/li>\r\n            <li>A\/B landing page &amp; CTA split testing<\/li>\r\n            <li>Work to lower CPA (cost per acquisition)<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Reporting<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Fortnightly campaign report<\/li>\r\n            <li>Campaign | Ad Group | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR<\/li>\r\n            <li>Conversions | Conv. Rate | Cost Per Conversion<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- ===== GOLD ===== -->\r\n      <article class=\"sk-card\" data-tier=\"gold\">\r\n        <div class=\"sk-card__head\">\r\n          <div class=\"sk-alt\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><\/div>\r\n          <p class=\"sk-card__tier\">Gold<\/p>\r\n          <div class=\"sk-card__price\"><sup>$<\/sup>1,499<\/div>\r\n          <span class=\"sk-card__per\">Management fee \/ month<\/span>\r\n          <a class=\"sk-btn\" href=\"https:\/\/skylarkseo.com\/contact-us\/\">Buy Now<\/a>\r\n        <\/div>\r\n        <div class=\"sk-band\"><b>$7K &amp; Above<\/b> PPC Monthly Spend<\/div>\r\n        <div class=\"sk-card__body\">\r\n          <ul class=\"sk-list\">\r\n            <li><b>$399<\/b> Initial Campaign Setup Fee<\/li>\r\n            <li><b>11 \u2013 15<\/b> Account Handling<\/li>\r\n            <li><b>18%<\/b> Monthly Maintenance Fee<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">PPC Advertising Networks<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Google Ads Network<\/li>\r\n            <li>Google Search Network <small>(reach people searching in the Google search bar)<\/small><\/li>\r\n            <li>Google Display Network <small>(reach people on industry websites, blogs, videos, etc.)<\/small><\/li>\r\n            <li>Google Remarketing <small>(reach people who visited your website previously)<\/small><\/li>\r\n            <li>If applicable, Google Product Listing Ads \/ PLAs <small>(requires Google Merchant Account)<\/small><\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Initial Analysis &amp; Setup<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Website review &amp; ongoing consulting for PPC success<\/li>\r\n            <li>If applicable, a complete analysis of your PPC advertising history<\/li>\r\n            <li>Set initial expectations and specific goals<\/li>\r\n            <li>Design and build proper campaigns for Search, Display &amp; Remarketing<\/li>\r\n            <li>Entire campaign optimization \u2014 highly structured, targeted campaigns<\/li>\r\n            <li>Comprehensive keyword research and selection<\/li>\r\n            <li>Build and implement a comprehensive negative keyword list<\/li>\r\n            <li>Proper keyword categorization, match types &amp; ad group development<\/li>\r\n            <li>Creative &amp; effective ad copy \u2014 multiple ads per ad group for testing<\/li>\r\n            <li>Landing page optimization suggestions<\/li>\r\n            <li>Call to Action (CTA) optimization suggestions<\/li>\r\n            <li>Ad scheduling and geographical targeting<\/li>\r\n            <li>Integrate Location, Social, Call &amp; Sitelink extensions as needed<\/li>\r\n            <li>Mobile ads &amp; bid optimization* <small>(if website is mobile responsive)<\/small><\/li>\r\n            <li>Conversion tracking &amp; remarketing code installation<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Ongoing Account Management<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>A dedicated account executive for questions, concerns &amp; ideas<\/li>\r\n            <li>Ongoing PPC strategy development<\/li>\r\n            <li>Continual bid &amp; position monitoring to achieve desired results<\/li>\r\n            <li>Ongoing keyword performance analysis, additions &amp; deletions<\/li>\r\n            <li>Ongoing competitor tracking with auction analysis<\/li>\r\n            <li>Ongoing ad copy analysis and testing<\/li>\r\n            <li>Continued conversion tracking analysis<\/li>\r\n            <li>Work to increase conversion rates, CTR &amp; quality scores<\/li>\r\n            <li>Competitor tracking, research and benchmarking<\/li>\r\n            <li>A\/B landing page &amp; CTA split testing<\/li>\r\n            <li>Work to lower CPA (cost per acquisition)<\/li>\r\n          <\/ul>\r\n          <p class=\"sk-sec\">Reporting<\/p>\r\n          <ul class=\"sk-list\">\r\n            <li>Fortnightly campaign report<\/li>\r\n            <li>Campaign | Ad Group | Keyword | Position | Clicks | Cost | CPC | Impressions | CTR<\/li>\r\n            <li>Conversions | Conv. Rate | Cost Per Conversion<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n      <\/article>\r\n\r\n    <\/div><!-- \/grid -->\r\n\r\n    <!-- ============ PPC COST EXPLAINER (SEO H3 + body) ============ -->\r\n    <div class=\"sk-cost\">\r\n      <h3>How much does PPC cost in Australia?<\/h3>\r\n      <p>PPC cost in Australia depends on your monthly ad spend, the competitiveness of your industry and how many accounts you run. The figures above are <b>Skylark SEO management fees<\/b> \u2014 they cover strategy, setup and ongoing optimisation, and sit on top of the budget you pay Google directly.<\/p>\r\n      <p>Whether you're a startup testing the waters or an established brand scaling up, our PPC pricing in Australia stays transparent: no lock-in surprises, no hidden charges. Not sure which tier fits? Get a free quote and we'll recommend the right PPC package for your goals.<\/p>\r\n    <\/div>\r\n\r\n    <!-- ============ CONSULT CTA ============ -->\r\n    <div class=\"sk-consult\" id=\"get-started\">\r\n      <div>\r\n        <h3>Get clear PPC pricing for your Australian business<\/h3>\r\n        <p>Book a free PPC audit with the Skylark SEO team. We'll review your current ads, estimate your PPC cost and show you exactly where your budget is leaking \u2014 completely free.<\/p>\r\n      <\/div>\r\n      <a class=\"sk-btn\" href=\"https:\/\/skylarkseo.com\/contact-us\/\">Get a Free PPC Quote<\/a>\r\n    <\/div>\r\n\r\n    <p class=\"sk-cost\" style=\"margin-top:24px;font-size:13px;color:var(--slate);max-width:none;\">Prices are management fees only and exclude your Google Ads spend. <b style=\"color:var(--ink)\"><a href=\"https:\/\/skylarkseo.com\/contact-us\/\">Need a custom plan?<\/a><\/b> Talk to us.<\/p>\r\n\r\n  <\/div><!-- \/wrap -->\r\n<\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>PPC Packages Australia PPC Packages Australia Affordable PPC Packages in Australia for Your Business Transparent PPC pricing in Australia for small, medium and large businesses. Every plan below is tailor-made to suit your budget and goals \u2014 compare the PPC cost for each tier and pick the package that drives the most qualified traffic to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"class_list":["post-10264","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PPC Packages Australia | Affordable Google Ads Pricing | SkylarkSEO<\/title>\n<meta name=\"description\" content=\"Reduce ad spend and increase conversions with affordable PPC Packages Australia. Transparent PPC Pricing Australia. Contact SkylarkSEO for a FREE quote!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/skylarkseo.com\/au\/ppc-packages\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PPC Packages Australia | Affordable Google Ads Pricing | SkylarkSEO\" \/>\n<meta property=\"og:description\" content=\"Reduce ad spend and increase conversions with affordable PPC Packages Australia. Transparent PPC Pricing Australia. Contact SkylarkSEO for a FREE quote!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/skylarkseo.com\/au\/ppc-packages\/\" \/>\n<meta property=\"og:site_name\" content=\"Skylark Australia\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-29T04:47:29+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/skylarkseo.com\/au\/ppc-packages\/\",\"url\":\"https:\/\/skylarkseo.com\/au\/ppc-packages\/\",\"name\":\"PPC Packages Australia | Affordable Google Ads Pricing | SkylarkSEO\",\"isPartOf\":{\"@id\":\"https:\/\/skylarkseo.com\/au\/#website\"},\"datePublished\":\"2026-06-29T04:45:55+00:00\",\"dateModified\":\"2026-06-29T04:47:29+00:00\",\"description\":\"Reduce ad spend and increase conversions with affordable PPC Packages Australia. 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